Costa Navarino released a brand-new online presence inspired by its own philosophy

“Respect is at the foundation of everything we create. Respect for Messinia’ s nature, rich history and traditions. Respect for the local communities and their way of life. Respect for our partners, our people and our guests.”

The challenge was to establish an online infrastructure to promote Costa Navarino as a Prime Destination in the Mediterranean with a strategic online presence that enhances brand awareness and promotes the history, culture and nature of the Messinian region.

The new website complies with the established brand identity of Costa Navarino while smoothly transits from its previous display to the new refreshed digital experience. A story telling website with in-depth information combining a fresh & fluid layout with an active navigation system. Subtle brand graphic elements are blended into the straightforward layout providing a minimal yet impressive user interface.

The overall design approach was based on the principle less is more. The user embarks on a visual journey right from the start with the signature image of Costa Navarino at the homepage and then takes turns to specific targeted shortcuts which lead to particular areas of interest of internal website sections. The visitor is lured into the destination experience via parallel effects with the use of a simple scroll.

The new website of Costa Navarino invites visitors on a journey of discovery before the actual landing to this unique sustainable destination located in the Greek region of Messinia, southwest Peloponnese.

Let the journey begin: www.costanavarino.com